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Market Reports

IDATE's market report programme for 2010 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.

4 research formats designed to provide a comprehensive view on your market:
  • Market & Data Reports - market analysis (PDF report + Excel Database)
  • Innovation Reports - indepth analysis of key innovations
  • Watch Services - IDATE continuous services
  • Focus Notes - Hot topics


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    Personal TV
    Innovation Reports
    15/05/2007
    more The world of TV is gradually entering an era of personal programming. To evaluate the revenues generated by personal TV in Europe by 2012, this report sets out to determine the different aspects of personal TV and describe the offers available, together with the factors that encourage and hinder development of this new television paradigm.
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    IP Video Distribution
    Innovation Reports
    10/01/2007
    more Increasingly, the Internet Protocol is being used to distribute television services. But the protocol, which has become common to a wide array of fixed and mobile networks, offers myriad scenarios and options for implementation. This shift favours the emergence of new entrants, in particular telecom network operators, service providers and aggregators. This study has two objectives: on the one hand, to provide a frame of reference enabling a more focused appreciation of the changes and challenges associated with turning to IP for video distribution; on the other hand, to gain a sense of what the market for video over IP will look like in the near future with regard to services, players and systems.
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    Internet Giants 2.0
    Innovation Reports
    10/01/2007
    more Spurred in large part by the growing ubiquity of broadband, innovation on the internet has never been healthier. The online giants (Google, Yahoo!, Microsoft, eBay…) naturally top the ranks for the most popular flagship services, and are developing aggregation strategies for new high-potential services (blogging, VoIP, video, mobile, etc.). Technological innovation (new products and services) is at the very heart of the internet giants’ strategies – all locked in a battle for audience, which has led to the launch of a host of new services, to increasingly broad (sometimes too broad!) diversification and to a very active partnership and acquisitions policy.
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    Enterprise Mobile Offering
    Innovation Reports
    15/11/2007
    more This report takes stock of the current state of enterprise mobile voice and data services. By conducting a detailed analysis of the catalogue of business services marketed by eleven European operators in the five largest European countries, it picks out the underlying market trends in network strategy: 3G+, Wi-Fi, handsets, wVoIP… and range of services: segmentation, content, formats, billing modes... Based on information gathered from a survey conducted in France, it then presents a number of indicators on the integration of mobile in business (take-up, consumption, budgets, planning, etc.). Lastly, by cross-checking the information produced from this analysis with supply and demand, the report offers a current and medium-term assessment of the enterprise mobile services markets.
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    Innovations in Bundles
    Innovation Reports
    15/07/2007
    more This IDATE report explores the innovations being brought to the service bundles marketed by telecom operators: incumbent carriers, cablecos, ISPs and mobile operators. It will examine the most innovative bundles – those that combine several components of the quadruple play, those built around a core service such as TV, internet access or mobile calling, or those where innovation lies chiefly in the area of pricing.
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    Video Games on Mobile Phones
    Innovation Reports
    15/02/2008
    more Over the next two to three years, the mobile gaming sector will undergo numerous technical, editorial and industrial changes, taking it into an era of prosperity that will not come without the risks associated with accelerated growth. The main conditions for change are now becoming established: broadband networks are being deployed, usage is confirmed with new game genres, handsets can now compare with dedicated gaming platforms, publishers are perfecting their editorial strategies and digital distribution services are taking shape… the sector is now ripe!
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    Network Outsourcing
    Innovation Reports
    10/01/2007
    more This market report carried out by IDATE try to answer the following question: Can network outsourcing become the norm of the industry? We believe this question falls within a much broader one on the future models of telecom operators. As carriers in advanced markets face usage, growth, globalization and regulatory challenges, they will increasingly steer away from their generalist positioning to improve their return on invested capital.
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    Businesses’ Migration to VoIP
    Innovation Reports
    10/01/2007
    more The corporate voice market is currently in the process of switching from traditional telephony to ToIP. This market report examines the options available to businesses when migrating to IP telephony, gauges the current state of the migration, positions the offers being marketed by the leading players and supplies a growth outlook for both supply and demand.
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    Podcasting
    Innovation Reports
    15/07/2007
    more Professional and amateur publishers now have access to the latest in content broadcasting-podcasting, responding to the increase in mobile audio and video demand. This report analyses the technologies used, consumer feedback, business models and podcasting market prospects up to 2012.
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    Content exchange and piracy
    Innovation Reports
    11/01/2008
    more Content exchange online is evolving profoundly. P2P solutions are constantly being perfected. New platforms, such as news groups, stock & share platforms and video sharing sites, are developing at a rapid pace and private solutions, such as closed communities and the use of instant messaging, are now becoming more available. IDATE’s report presents the value-added chain of content exchange on the Internet, technical innovations and key players, based on a number of case studies. It offers components for measuring piracy and sets out the main tools for countering illegal exchange.
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    TV channel strategies on Internet
    Innovation Reports
    11/01/2008
    more Faced with a slowing growth rate of ad revenue for the small screen and the rising popularity of off-the-grid viewing, TV channel operators are working to forge themselves a position on the web to take advantage of the huge increase in advertising investments in this medium. Capitalising on the strength of their media brands, broadcasters are offering new TV services online. This “new media” strategy, which is being deployed by TV channels across the board in North America and Europe, is forcing changes in media chronology, new business models and a change in the TV broadcaster and aggregator businesses – moving from the delivery of a push type TV service to the distribution of programmes in pull mode, while working to create a more personalised and interactive relationship with viewers.
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    Network Saturation?
    Innovation Reports
    15/02/2008
    more The sustained growth in Internet traffic and its expansion over the next few years could result in saturation of the infrastructure. Faced with such a prospect, how can the players involved plan for sharing the required investments and, more importantly, how can operators position themselves to capture the value associated with distributed content.
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    Network Intelligence - Achieving smart pipes
    Innovation Reports
    01/12/2008
    more Building a more and more intelligent network has been a long-term goal. But what does ‘intelligent’ mean? As a term, it is easily misinterpreted and seen as a fuzzy notion. Opposed to a ‘dumb’ network on which packets are transported to their destinations without any questions, an intelligent network has the ability to monitor network behaviour along with end-user experience. It is the in-depth data made available by Deep Packet Inspection (DPI) that makes the network more intelligent, thus adding some smarts into a network infrastructure.
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    Mobile Pricing Innovation - The price of pricing
    Innovation Reports
    15/07/2008
    more There is a flurry of innovations in the pricing strategies of the mobile phone market, in particular the pricing schemes for the three most commonly used services: voice calls, SMS and data transmission. This IDATE report explains and reviews in detail the tariffs on offer in the consumer sector from mobile network operators, focusing primarily on Europe (France, Germany, Italy and the UK), the United States, Mexico, and Japan.
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    NGA Regulation
    Innovation Reports
    02/02/2008
    more This IDATE report examines the challenges that arise from the transition from PSTN to Next Generation Access Networks. The study illustrates different types of fibre-based network architecture and their specific implications in the competition arena. The issues identified are further presented in a European regulatory context.
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    Mobile Churn Management
    Innovation Reports
    15/08/2008
    more Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Customer churn adversely affects mobile telecom operators because they stand to lose a great deal in price premium, decreasing profits levels and a possible loss of referrals from continuing service customers. Figuring how to deal with churn is turning out to be the key to the survival of telecoms organizations. This report by IDATE sets out the real issues at stake in mobile churn management. It addresses and provides guidance on how to tackle churn both in terms of business processes (refining customer care, loyalty schemes, customer segmenting) and through the use of software solutions available.
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    Next Generation Carrier Models
    Innovation Reports
    05/01/2009
    more Based on past evolutions of the industry this report covers the macro-movements of the telecoms business,and looks for the next growth options for European players, in particular volume strategies vs. value strategies. It is based on quantitative research on the commercial, operational and financial performances of 14 European operators (12 integrated incumbents, 1 wireline incumbent, 1 mobile), and 5 emerging operators.
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    more Telecommunications equipment suppliers and operators see in mobile broadband the growth driver that is indispensable for their expansion. But implementing data services on mobile networks poses a series of both technical and economic problems for players in the ecosystem. In this study, we will analyse the issues in mobile broadband for these players, notably with services aimed at moving fixed Internet into a mobile environment.
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    FTTH rollouts
    Innovation Reports
    15/09/2008
    more For a greenfield FTTH rollout, civil engineering is by far the largest cost item. This report is thus devoted to exploring solutions that can help bring down these necessary civil engineering expenses.
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    Local Authorities & Ultra Broadband
    Innovation Reports
    01/01/2009
    more This market reports provides an inventory of the main FTTH rollouts initiated by local authorities in Asia, the United States and Europe. It examines the ways in which local authorities can intervene in the process and the different business and legal models that have been implemented, then lays out the advantages and risks for local authorities involved in deploying Ultra Broadband infrastructure.
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    LBS - Location Based Services
    Innovation Reports
    15/10/2008
    more Though still young, the location-based services (LBS) market is increasingly successful, driven largely by navigation applications and equipment. The range of services available is beginning to grow and navigation is being paired with local searches. While LBS market players must promote their products and services, they are still often confronted with the fragility of their business models and they must face market consolidation. In the longer term, the arrival on the market of Europe’s Galileo system should help improve performance and services, without upsetting the structure of the market.
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    GeoWeb & local Internet markets
    Innovation Reports
    15/09/2008
    more This report provides an overview of the geospatial internet market, commonly referred to as the geoweb. After providing a definition of the geoweb, along with an examination of its applications, the report delivers an in-depth analysis of the value chain for online mapping services. It describes the main applications emerging around the geoweb, and the strategies of the market players, both internet giants and more specialised niche players. And, finally, it examines the possible means of monetising these services and analyses the development outlook for the geoweb.
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    e-Commerce
    Innovation Reports
    15/01/2009
    more The e-Commerce market is enjoying double-digit growth, sustained by the ever-growing number of Internet users, their increased familiarity with online shopping and by attractive offers. This report provides an in-depth examination of e-tailers’ business models, of the challenges and innovations in the e-Commerce sector, along with an analysis of opportunities for operators.
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    Web 2.0 and Social Networking
    Innovation Reports
    15/08/2008
    more This report provides analysis of the recent outstanding phenomena on the web, namely video sharing and social networks whose community aspects are spreading to most corners of the Internet, well beyond the confines of Web 2.0. It provides details on current usage levels, key Web 1.0 and 2.0 player strategies, pioneer initiatives to monetise the community and the development of a new paradigm, based on the social graph and interoperability tools, which will likely have an impact on Internet services across the board.
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    CDN, P2P & Cloud computing
    Innovation Reports
    02/02/2008
    more Current trends in Web architecture provide the basis for Internet service players to leverage Internet infrastructure to deliver powerful new services. This report analyses traffic trends and the new challenges of video, APIs and Web 2.0 and reviews the datacentre strategies of Internet giants, their offerings now accessible to third parties. It examines how the evolving CDN and P2P markets are enabling new services for smaller Web players, and the initial telco reactions to traffic growth.
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