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Market Reports

IDATE's market report programme for 2010 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.

4 research formats designed to provide a comprehensive view on your market:
  • Market & Data Reports - market analysis (PDF report + Excel Database)
  • Innovation Reports - indepth analysis of key innovations
  • Watch Services - IDATE continuous services
  • Focus Notes - Hot topics


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    The Future Web
    Innovation Reports
    16/07/2010
    more The web is now a major part of consumer daily activities and is radically altering usages. It is also a major market on its own, with revenues coming from online advertising and e-commerce. But the future web could reach a different order of magnitude with the advanced exploitation of data. This report examines the current status of the web, the upcoming disruptive trends and their impacts for the whole ecosystem.
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    Online Video Games
    Market & Data Reports
    15/07/2010
    more The App store phenomenon, which is radically altering the way digital content is sold and consumed, has already had a tremendous impact on the video game industry. This report examines the current status of app stores as they relate to the gaming sector, measures their impact on value chains, analyses the main medium-term issues for the industry and provides electronic sales estimates for all market segments.
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    Future Television
    Market & Data Reports
    12/07/2010
    more This report is a follow-up to an earlier prospective study produced in 2009 and to a series of works on new forms of television (Next Gen TV, Video over FTTx, 3DTV, etc.), and provides readers with a portrait of the industry in 2020, along with original analysis of media companies' responses to the current changes in the marketplace which will have a lasting impact on their positions.
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    TV channels' quadruple screen strategies
    Innovation Reports
    05/07/2010
    more Drawing on a large body of case studies, this report analyses TV channels’ positioning strategies at a time when the variety of potential viewing screens, both fixed and mobile, is increasing steadily. Now become mainstay devices, these new screens are offering TV networks an opportunity to reuse their content and to offer new or derivative content while keeping up with viewers’ changing habits.
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    Serious Games
    Innovation Reports
    10/06/2010
    more This report analyses the different serious game markets through a systematic examination of the technologies, the uses made of the games and the different professions involved, with particular focus on the key stages of design, development and distribution. It also explores the outlook for each market segment.
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    World Video Games Market
    Market & Data Reports
    02/06/2010
    more The video game sectors continues to report promising results, in a recovering economical environment the game sector is becoming a global phenomenon, dematerialization has enabled the industry to penetrate new markets all around the globe. This report allows readers to track the changes at work and the outlook for the sector's key indicators up to 2014.
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    Social Video
    Innovation Reports
    01/04/2010
    more Social networks appear as new video content distribution and promotion channels and provide also innovative community-based solutions to both TV channels and online video services. An analysis of the main trends of social video highlighting how social networks have become powerful partners for both traditional and new audiovisual players.
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    Mobile Innovation in Japan
    Innovation Reports
    09/03/2010
    more For the past 10 years, Japan has seen a wave of mobile innovation, yet these innovations are rarely replicated globally. This report investigates the key innovations, the unique ecosystem behind them, and the future of Japan’s closed innovation paradigm.
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    Next Gen TV Watch Service
    Watch Service
    18/02/2010
    more Our Next Gen TV Watch Service is specifically designed to provide Media Groups, Operators, Government bodies and Regulators with a comprehensive and continuous analysis of the issues affecting the market. Naturally, the rate of progress will not be the same across the board, as each national market will be shaped by the country’s intrinsic features and its players.
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    World Television Markets
    Market & Data Reports
    07/01/2010
    more The worlds television market is in the throes of a profound restructuring as revenue is being redistributed according to origin, access mode and the channels' market share. This 20th edition allows readers to track key TV market indicators up to 2013 for over 36 countries.
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    Use-IT Trend Book
    Innovation Reports
    11/12/2009
    more IDATE continues to innovate by offering up an analysis of IT consumption trends in a report that includes a review of the latest developments in communications, the Internet and media, along with a forward-looking analysis in the form of development scenarios and identification of the key innovations to watch in 2010.
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    In-Game Advertising
    Market & Data Reports
    20/11/2009
    more In-Game Advertising, or IGA, is a fast-growing market that is expected to increase from 716 million euros globally in 2009 to 1.4 billion euros in 2013. This report, which provides a detailed view of how the market is structured and the strategies being employed by the players, sheds new light on the market’s promising outlook, its inherent challenges and the medium-term growth levers.
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    Next Gen TV
    Innovation Reports
    23/10/2009
    more This report provides a detailed benchmark of the offers being marketed by players who are innovating with TV services in the areas of functionality, distribution, content, pricing and usage. An operational typology provides a summary of the key innovations in terms of content, services, software and devices.
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    e-Paper
    Innovation Reports
    15/10/2009
    more The applications of e-paper cover a wide range of technologies and uses, some of which are already a reality. Through very precise analysis conducted worldwide, and based on an inventory of products and a large selection of case studies, this reports helps measure the stakes that e-paper represents for a number of sectors.
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    Pay TV
    Market & Data Reports
    03/08/2009
    more This study analyzes where Pay TV stands in Europe and the key factors currently transforming the market. The report provides a detailed presentation of the service offering by country and what strategies the leading Pay TV channels and groups are following to adapt to a rapidly evolving market. Based on precise evaluations of each market, we make forecasts for 2013 by zone and by country.
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    Television 2020
    Market & Data Reports
    25/06/2009
    more This report provides a look at the future shape of the TV market, based on a forward-looking analysis that combines an in-depth diagnosis of the sector, an analysis of the macro-economic trends and a set of development scenarios, with figures for Europe and the United States. - ORDER NOW AND GET THE UPCOMING REPORT FUTURE TV FOR FREE
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    Digital TV Transition Report
    US Consumer Surveys
    31/03/2009
    more The Centris Digital TV Transition Report provides a detailed overview of the US Digital Transformation programs and its players. It also includes an estimate of the number of US households that will be affected by the upcoming digital conversion, their profile, their plans for handling the transition and estimates of the impacted households in the top 25 markets. The Digital TV Transition Report is designed to look at the last great windfall opportunity for multiplatform providers, as the DTV transition, and the issues that are being raised by it, are causing a large number of OTA users to seriously consider multiplatform providers, perhaps for the first time. This report will provide you with the competitive insight that you will need in for this major broadcast change.
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    e-Commerce
    Innovation Reports
    15/01/2009
    more The e-Commerce market is enjoying double-digit growth, sustained by the ever-growing number of Internet users, their increased familiarity with online shopping and by attractive offers. This report provides an in-depth examination of e-tailers’ business models, of the challenges and innovations in the e-Commerce sector, along with an analysis of opportunities for operators.
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    The Market for Web Radio
    Market & Data Reports
    15/01/2009
    more Online audio services are expected to achieve revenue of EUR2.1 billion in 2012 to account for 10% of the total audio services market. This study examines the various distribution modes, tools and technologies associated with Web radio. It reviews the strategies pursued by key players and also the dynamics of audience and advertising growth in the market.
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    The Sustainable City & ICT
    Innovation Reports
    01/01/2009
    more In light of the central challenges and issues that cities are currently facing, this report examines the role that ICT can play in the development of the sustainable city. The analysis draws on examples of eco-Towns, digital cities and high-tech cities. The report identifies new ICT services that apply to the major urban functions and analyses the positioning of the main players.
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    New Communication Trends - Use-IT Europe Survey
    Market & Data Reports
    01/01/2009
    more The objective on this report is to identify new mobile consumption patterns amongst early adopters, and to predict the degree to which these new behaviour patterns will spread to the mass market. Based on a survey of young early adopters in Europe, this report examines the different communication methods being used, and the associated trade-offs, as well as the most popular types of application and pastimes.
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    more This report identifies the major changes currently taking place in the TV broadcasting market which, over time, risk eroding satellite’s share of the market. Such erosion will occur either through mounting competition from terrestrial technologies or via the emergence of new TV viewing habits, which are likely to call into question the traditional model of mass television broadcasting in the long term. Based on an analysis of the main issues at stake in the TV broadcasting market, the report identifies the main areas in which satellite can further expand and claims which market positions hold the greatest long-term potential in the different geographical zones targeted. Five-year market forecasts on the satellite capacity required to broadcast TV over the zone are also provided.
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    Web 2.0 and Social Networking
    Innovation Reports
    15/08/2008
    more This report provides analysis of the recent outstanding phenomena on the web, namely video sharing and social networks whose community aspects are spreading to most corners of the Internet, well beyond the confines of Web 2.0. It provides details on current usage levels, key Web 1.0 and 2.0 player strategies, pioneer initiatives to monetise the community and the development of a new paradigm, based on the social graph and interoperability tools, which will likely have an impact on Internet services across the board.
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    more The various segments of the music market are evolving under the impact of the shift to digital formats. This study analyzes the various online music distribution models and the associated pricing and business models using case studies. It describes the evolution in the music industry, both upstream (creating and producing music) and downstream (distribution, tie-in merchandise, live performances), and establishes the conditions for a new economic equilibrium. Finally, a five-year market forecast is provided
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