Market Reports
IDATE's market report programme for 2010 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.
4 research formats designed to provide a comprehensive view on your market:
Market & Data Reports - market analysis (PDF report + Excel Database)
Innovation Reports - indepth analysis of key innovations
Watch Services - IDATE continuous services
Focus Notes - Hot topics
Search result(s) : 25/54
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Centris' US Wireless Survey provides the opportunity to gain a detailed understanding of consumer preferences, at the household and individual levels, regarding next-generation voice, data, and video services (both currently and in the future). These preferences concern alternative modes of access, patterns of use, price responses and bill sizes, and service providers. The survey also enables the prediction of consumer behavior over time or as circumstances change. The survey is an essential strategic element for service providers, application and content providers, and equipment manufacturers because it takes into account the impact of various geo-demographic characteristics of consumers. Thus, it is possible to estimate and predict various metrics of consumer behavior for any consumer profile, i.e., the consumer's choices (of service use, providers, and wireless devices) and demographic characteristics. |
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To gain key insights into the actual and prospective behavior of consumers of wireless services, Centris has developed an ongoing, flexible, and wide-ranging survey that is supported by many levels of qualitative and quantitative analysis. With its pioneering focus on individual consumers of communications services, the design of the Centris wireless survey is both innovative and strategic. This micro-level and comprehensive survey tracks and evaluates the decisions and preferences of households and individuals, offering the best opportunity to understand the all-important demand side of a rapidly developing - and converging - communications marketplace. Most importantly, this survey offers information on the entire wireless platform, (i.e., all forms of communication made possible by wireless devices or technologies), not just the use of cell phones for voice and a limited number of other communication services. |
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To gain key insights into the actual and prospective behavior of consumers of wireless services, Centris has developed an ongoing, flexible, and wide-ranging survey that is supported by many levels of qualitative and quantitative analysis for three key topics:
• Cell phones / mobile devices
• Wireless service plans and subscriptions
• Usage behavior (wireline, wireless, Internet access, TV) |
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At a time when fixed-mobile convergence offers are coming onto the scene in growing numbers, most of them aimed at residential users, this market report provides a round-up of the stakes and challenges involved in convergent fixed and mobile services through analysis of the most representative case studies from around the globe. |
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Access to the radio spectrum is a critical requirement for all sectors using wireless technologies, such as media, mobile communications, defence and civil aviation. In the telecom sector, spectrum allocation decisions, spectrum harmonization and spectrum availability are key to both equipment vendors and operators. This year, the ITU will hold the World Radiocommunication Conference, where ITU radio regulations will be updated and the rules that will define the spectrum landscape for the years to come will be agreed on a global basis. This report looks at how the perception of radio spectrum is evolving today and which players are best placed to seize significant shares of spectrum assets. |
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Over the next two to three years, the mobile gaming sector will undergo numerous technical, editorial and industrial changes, taking it into an era of prosperity that will not come without the risks associated with accelerated growth. The main conditions for change are now becoming established: broadband networks are being deployed, usage is confirmed with new game genres, handsets can now compare with dedicated gaming platforms, publishers are perfecting their editorial strategies and digital distribution services are taking shape… the sector is now ripe! |
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This IDATE report explores the innovations being brought to the service bundles marketed by telecom operators: incumbent carriers, cablecos, ISPs and mobile operators. It will examine the most innovative bundles – those that combine several components of the quadruple play, those built around a core service such as TV, internet access or mobile calling, or those where innovation lies chiefly in the area of pricing. |
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This report takes stock of the current state of enterprise mobile voice and data services. By conducting a detailed analysis of the catalogue of business services marketed by eleven European operators in the five largest European countries, it picks out the underlying market trends in network strategy: 3G+, Wi-Fi, handsets, wVoIP… and range of services: segmentation, content, formats, billing modes... Based on information gathered from a survey conducted in France, it then presents a number of indicators on the integration of mobile in business (take-up, consumption, budgets, planning, etc.). Lastly, by cross-checking the information produced from this analysis with supply and demand, the report offers a current and medium-term assessment of the enterprise mobile services markets. |
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Professional and amateur publishers now have access to the latest in content broadcasting-podcasting, responding to the increase in mobile audio and video demand. This report analyses the technologies used, consumer feedback, business models and podcasting market prospects up to 2012. |
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Femtocells have seemingly gone from cult to mainstream in the space of a year. Despite this, no femtocells have been deployed commercially and considerable hurdles must be overcome before units can be rolled out on a wide-scale basis. As such, the approach of this report is to present the views of leading experts from the vendor and operator communities, as well as a summary of the activities of all concerned in bringing femtocells to market. It is hoped that this will provide an effective overview of the market as it stands now, albeit one that is necessarily incomplete and a work in progress. |
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There is a flurry of innovations in the pricing strategies of the mobile phone market, in particular the pricing schemes for the three most commonly used services: voice calls, SMS and data transmission. This IDATE report explains and reviews in detail the tariffs on offer in the consumer sector from mobile network operators, focusing primarily on Europe (France, Germany, Italy and the UK), the United States, Mexico, and Japan. |
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Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Customer churn adversely affects mobile telecom operators because they stand to lose a great deal in price premium, decreasing profits levels and a possible loss of referrals from continuing service customers. Figuring how to deal with churn is turning out to be the key to the survival of telecoms organizations. This report by IDATE sets out the real issues at stake in mobile churn management. It addresses and provides guidance on how to tackle churn both in terms of business processes (refining customer care, loyalty schemes, customer segmenting) and through the use of software solutions available. |
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Based on past evolutions of the industry this report covers the macro-movements of the telecoms business,and looks for the next growth options for European players, in particular volume strategies vs. value strategies. It is based on quantitative research on the commercial, operational and financial performances of 14 European operators (12 integrated incumbents, 1 wireline incumbent, 1 mobile), and 5 emerging operators. |
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Telecommunications equipment suppliers and operators see in mobile broadband the growth driver that is indispensable for their expansion. But implementing data services on mobile networks poses a series of both technical and economic problems for players in the ecosystem. In this study, we will analyse the issues in mobile broadband for these players, notably with services aimed at moving fixed Internet into a mobile environment. |
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At a time when the same content is available on a multitude of platforms, where players that once operated in very distinct areas now find themselves competing with one another more and more, and where “free” is becoming the dominant business model, this new IDATE market report provides an in-depth examination of the changes at work in the advertising market. |
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The explosive growth of mobile data services will impact spectrum usage and valuation in the coming years. It will reinforce the interest of mobile operators for both lower frequency bands (such as the Digital Dividend) for the coverage of rural areas and in-building penetration and high frequency bands for capacity needs. This report focuses on three main topics: the outcome of the World Radiocommunication Conference (WRC-07), the digital dividend and the new frequency bands and their associated valuation. |
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Starting with an examination of national regulatory policies and the strategies of the leading FTTx players, this report looks at fibre-to-the-home rollouts as of March 2008 in the world’s pioneer FTTx markets. |
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Though still young, the location-based services (LBS) market is increasingly successful, driven largely by navigation applications and equipment. The range of services available is beginning to grow and navigation is being paired with local searches. While LBS market players must promote their products and services, they are still often confronted with the fragility of their business models and they must face market consolidation. In the longer term, the arrival on the market of Europe’s Galileo system should help improve performance and services, without upsetting the structure of the market. |
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This report addresses the next major disruption for the Internet, coming from the potential connection of billions of machines (with M2M) and trillions of objects (with RFID and the Internet of things). It assesses the key technologies to accelerate such a development, the applications that are or will be the most relevant in a connected mode and the early positioning of the industry players on this promising market. |
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This market report carried out by IDATE try to answer the following question: Can network outsourcing become the norm of the industry? We believe this question falls within a much broader one on the future models of telecom operators. As carriers in advanced markets face usage, growth, globalization and regulatory challenges, they will increasingly steer away from their generalist positioning to improve their return on invested capital. |
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While debates intensify on using the digital dividend, with the switch-off due date approaching in several countries, IDATE focuses on the opportunities that these additional resources could offer to terrestrial TV channel producers to establish their strategic position, strengthen their competitiveness and grow their revenue, in an increasingly competitive environment. |
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With the surge of the wireless communication market, the complexity of handset electronics has grown exponentially, from delivering a basic voice functionality to enabling access to real time videos and data services anytime, anywhere. With the development of multimedia applications on mobile, speedier and more energy-efficient components are needed, as low-power applications are one of the key features of the wireless communications market. |
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Mobile VoIP is often perceived as a threat by mobile network operators, eating into their voice revenues and reducing them to mere “dumb pipes”. It has also been perceived as “the next big thing” in the mobile market for a while now. This report will look at the myths and realities of mobile VoIP, the potential and threats of managed VoIP, and offer up mobile VoIP penetration forecasts. |
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From a clear definition of the so called Internet of things, this report proposes an in depth analysis of a market in constant development even in a crisis context. It also analyses the current RFID technologies and market situation relying on the main players' involvement. Based on case studies and direct interviews, this report details the different vertical markets, crucial for the development of the RFID during the coming years. |
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Today, network sharing and outsourcing are not confined to challengers in the mobile market anymore but have become widely adopted among all kinds of mobile operators. This report presents different flavours of outsourcing and sharing and what drives mobile operators to do so. The analysis also sheds light on the long term impact on the industry, including equipment vendors. |
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