Market Reports
IDATE's market report programme for 2010 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.
4 research formats designed to provide a comprehensive view on your market:
Market & Data Reports - market analysis (PDF report + Excel Database)
Innovation Reports - indepth analysis of key innovations
Watch Services - IDATE continuous services
Focus Notes - Hot topics
Search result(s) : 25/54
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At a time when the same content is available on a multitude of platforms, where players that once operated in very distinct areas now find themselves competing with one another more and more, and where “free” is becoming the dominant business model, this new IDATE market report provides an in-depth examination of the changes at work in the advertising market. |
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While the number of effective launches and announced broadcast mobile TV solutions is multiplying, great uncertainty still surrounds the business model and expectations for profitability from this type of service. Partisans of both free and feebased solutions are putting up their arguments, while each player’s role in the value chain (whether a TV channel or mobile operator, etc.) has yet to be defined. IDATE’s report studies the main models for mobile TV services, how they work, their strengths, their shortfalls and their potential for development. It then sets out the main lessons learnt from these models concerning the key factors for broadcast mobile TV’s success. And lastly, the report provides modelling for the operating accounts of major players in broadcast mobile TV, shedding light on the key variables that influence their profitability. |
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This report explores the various initiatives aimed at developing hybrid satellite networks in Europe, involving both the space segment and a terrestrial segment of repeaters that are compatible with the satellite network. The award of two pan-European licences is expected to spur the development of mobile TV services, as well as mobile telephony and broadband solutions. |
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Following the success of smartphones, dedicated to mobile internet browing and data exchange, a new category of connected devices has emerged, in which netbooks have been the most successful to date, and it has radically changed the dynamics of the mobile telecom market. This report provides a thorough analysis of the Connected Devices market up to 2013 and its impact for players of the mobile value chain. |
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Centris' US Wireless Survey provides the opportunity to gain a detailed understanding of consumer preferences, at the household and individual levels, regarding next-generation voice, data, and video services (both currently and in the future). These preferences concern alternative modes of access, patterns of use, price responses and bill sizes, and service providers. The survey also enables the prediction of consumer behavior over time or as circumstances change. The survey is an essential strategic element for service providers, application and content providers, and equipment manufacturers because it takes into account the impact of various geo-demographic characteristics of consumers. Thus, it is possible to estimate and predict various metrics of consumer behavior for any consumer profile, i.e., the consumer's choices (of service use, providers, and wireless devices) and demographic characteristics. |
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To gain key insights into the actual and prospective behavior of consumers of wireless services, Centris has developed an ongoing, flexible, and wide-ranging survey that is supported by many levels of qualitative and quantitative analysis. With its pioneering focus on individual consumers of communications services, the design of the Centris wireless survey is both innovative and strategic. This micro-level and comprehensive survey tracks and evaluates the decisions and preferences of households and individuals, offering the best opportunity to understand the all-important demand side of a rapidly developing - and converging - communications marketplace. Most importantly, this survey offers information on the entire wireless platform, (i.e., all forms of communication made possible by wireless devices or technologies), not just the use of cell phones for voice and a limited number of other communication services. |
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This report presents the trends of the emerging market of international roaming for data services on GSM / 3G mobile networks, the services and tariffs offered by European operators and their evolution. It also analyses the technology involved to provide data roaming services and the relations between the different players: mobile network operators, international transit carriers and clearing houses. |
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While debates intensify on using the digital dividend, with the switch-off due date approaching in several countries, IDATE focuses on the opportunities that these additional resources could offer to terrestrial TV channel producers to establish their strategic position, strengthen their competitiveness and grow their revenue, in an increasingly competitive environment. |
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The explosive growth of mobile data services will impact spectrum usage and valuation in the coming years. It will reinforce the interest of mobile operators for both lower frequency bands (such as the Digital Dividend) for the coverage of rural areas and in-building penetration and high frequency bands for capacity needs. This report focuses on three main topics: the outcome of the World Radiocommunication Conference (WRC-07), the digital dividend and the new frequency bands and their associated valuation. |
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This report takes stock of the current state of enterprise mobile voice and data services. By conducting a detailed analysis of the catalogue of business services marketed by eleven European operators in the five largest European countries, it picks out the underlying market trends in network strategy: 3G+, Wi-Fi, handsets, wVoIP… and range of services: segmentation, content, formats, billing modes... Based on information gathered from a survey conducted in France, it then presents a number of indicators on the integration of mobile in business (take-up, consumption, budgets, planning, etc.). Lastly, by cross-checking the information produced from this analysis with supply and demand, the report offers a current and medium-term assessment of the enterprise mobile services markets. |
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This report provides an overview of the latest trends in the emerging Femtocell market – Eur 875 million in revenues for Service Providers by 2013 - and examines how mass market deployment levels will be reached and what hurdles must first be overcome. It provides an analysis on roll out stra- tegies, Femtocell stan- dards, network connection methods and the scope for reduced operator costs and increased revenues. |
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Femtocells have seemingly gone from cult to mainstream in the space of a year. Despite this, no femtocells have been deployed commercially and considerable hurdles must be overcome before units can be rolled out on a wide-scale basis. As such, the approach of this report is to present the views of leading experts from the vendor and operator communities, as well as a summary of the activities of all concerned in bringing femtocells to market. It is hoped that this will provide an effective overview of the market as it stands now, albeit one that is necessarily incomplete and a work in progress. |
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At a time when fixed-mobile convergence offers are coming onto the scene in growing numbers, most of them aimed at residential users, this market report provides a round-up of the stakes and challenges involved in convergent fixed and mobile services through analysis of the most representative case studies from around the globe. |
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The Fixed-Mobile Convergence market (FMC) could generate revenue of 900 million EUR in 2013 in Western Europe’s five largest markets, and so accounting for 4% of total mobile services revenue. Starting with a detailed inventory of FMC services aimed at businesses and an analysis of the offers being marketed by operators, this report then examines the underlying trends governing the use of FMC. |
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Ecology represents an important opportunity for the telecoms industry. Telecoms have the potential to replace carbon generating activities, optimize business processes to reduce emissions in other industries and enable the social changes that lead to a low-carbon world.
This report provides an in-depth analysis of the environmental impact of telecoms segment by segment & forecasts up to 2015. |
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This IDATE report explores the innovations being brought to the service bundles marketed by telecom operators: incumbent carriers, cablecos, ISPs and mobile operators. It will examine the most innovative bundles – those that combine several components of the quadruple play, those built around a core service such as TV, internet access or mobile calling, or those where innovation lies chiefly in the area of pricing. |
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Though still young, the location-based services (LBS) market is increasingly successful, driven largely by navigation applications and equipment. The range of services available is beginning to grow and navigation is being paired with local searches. While LBS market players must promote their products and services, they are still often confronted with the fragility of their business models and they must face market consolidation. In the longer term, the arrival on the market of Europe’s Galileo system should help improve performance and services, without upsetting the structure of the market. |
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Our LTE Watch Service is specifically designed to provide operators, vendors, government bodies, regulators and local authorities with a comprehensive analysis of the issues affecting this promising market. |
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This report provides a complete analysis of the LTE (Long Term Evolution) perspective as the next step towards 4G and real mobile broadband networks. It presents an in-depth analysis of LTE deployment strategies through the elaboration of an original cost model.
The model is based on individual market contexts and operators' situations regarding legacy infrastructure, spectrum licences awards, the availability of devices and the demand for data services.
Resting on thorough market research, this study presents roadmap scenarios and forecasts up to 2015. It also assesses the impact of LTE take-up on the overall mobile ecosystem as we observe the strengthening of current trends towards fixed-mobile convergence and network sharing, a new wave of consolidation in mobile markets and LTE driven global partnerships. |
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Market & Data Reports |
20/07/2010 |
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This report provides an analysis of the M2M market that is currently changing shape, assessing the key technologies to accelerate such a development of this promising market, along with an examination of the positioning of the top players, the key issues to be addressed and market forecasts up to 2014 by geographical area and by type of market. |
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Telecommunications equipment suppliers and operators see in mobile broadband the growth driver that is indispensable for their expansion. But implementing data services on mobile networks poses a series of both technical and economic problems for players in the ecosystem. In this study, we will analyse the issues in mobile broadband for these players, notably with services aimed at moving fixed Internet into a mobile environment. |
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South Korea stands out especially for being a pioneer in fixed ultra-broadband rollouts. But this country of 48 million also boasts a very dynamic mobile market, serving a base of 42 million subscribers (very few prepaid) as of May 2007 and reporting a penetration rate of 87%. |
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Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Customer churn adversely affects mobile telecom operators because they stand to lose a great deal in price premium, decreasing profits levels and a possible loss of referrals from continuing service customers. Figuring how to deal with churn is turning out to be the key to the survival of telecoms organizations. This report by IDATE sets out the real issues at stake in mobile churn management. It addresses and provides guidance on how to tackle churn both in terms of business processes (refining customer care, loyalty schemes, customer segmenting) and through the use of software solutions available. |
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This report examines the innovations being brought into acquisition and retention practices of the mobile market for the MNOs in developed markets
It is based on case studies and assessments of innovative practices put in place by operators performing in acquisition or retention. |
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With the surge of the wireless communication market, the complexity of handset electronics has grown exponentially, from delivering a basic voice functionality to enabling access to real time videos and data services anytime, anywhere. With the development of multimedia applications on mobile, speedier and more energy-efficient components are needed, as low-power applications are one of the key features of the wireless communications market. |
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